Overlam vs TorqCRM

Overlam is built specifically for vehicle wrap, tint, and PPF shops, while TorqCRM is focused on a different niche in the sign and print industry. Overlam wins in 18 of 24 categories we compared, including wrap-specific CRM fields, vinyl roll inventory tracking, AI creative studio, and customer job tracking.

TorqCRM starts at $397/mo + usage fees. Overlam Starter is $99/month for 2 seats and one location, one shared Overlam Inbox box, 25 GB storage, 60 AI credits/month, and 10 professional logo vectorizations/month. Overlam Shop is $199/month with unlimited seats, up to 3 mailboxes, 200 GB storage, 500 AI credits/month, and 40 vectorizations/month. Overlam Fleet is $299/month with the white-label Magic Wrap lead generator. All plans include core job tracking, CRM, quoting, invoicing, inventory, proofing, and the customer job tracker.

Yes. Overlam's import hub brings customers, their vehicles, and jobs in from TorqCRM exports or any CSV — a mapper matches your columns automatically, AI handles unfamiliar headers, and re-running an import never duplicates a record. Most shops are fully set up within a day.

TorqCRM can be used by wrap shops, but it wasn't designed for them. $397/mo — four times Overlam Starter and well above Overlam Shop, for a CRM rather than a full shop platform. Usage fees on top of the subscription — texts, emails, voicemails, and call minutes are each billed per use.